Athletics Event

Recognising the challenge of major outdoor mass participation events, New Balance asked us to provide branding and infrastructure support for their sponsorship of English Schools Athletics Association. We built and branded the course for the English Cross Country Championships in Nottingham, including the start/finish gantry, presentation stages and backdrops, course tape, feather flags and marquee dressing.

Next up for New Balance was the National Track & Field Championships in Gateshead, where we again provided stadium signage and event support, whilst we also delivered venue dressing for their sponsorship of Goals soccer centres, and backdrops for a new boot launch.